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8383 Greenway, Blvd Suite 600
Middleton, WI 53562

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A – 23, Thiru-Vi-Ka Industrial Estate
Guindy, Chennai – 600032

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+91 44-42011861/62

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    • AI, ML and Data Analytics
    • Data Engineering
    • Business Intelligence and Reporting
    • Business Solutions Design and Software Development
    • Platform Implementation and Managed Services
    • Quality Assurance
    • DataWorks 360
    • AI Assist 360
    • Retail AI Insights 360
    • PBILens 360
    • Smart IoT Data Track 360
    • BI Xpert 360
    • Industries
    • About Us
    • Careers
    • Life at CA
    • CSR
    • Contact Us
United States
8383 Greenway Blvd Suite 600
Middleton, WI 53562
View on Map
India
A-23, Thiru-Vi-Ka Industrial Estate
Guindy, Chennai - 600032

+91 44-42011861/62

View on Map
FOLLOW US
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All rights reserved. © 2025Customer Analytics.
Terms of Use | Privacy Policy
Retail/B2B

Smart Shopping Aid

Business Need

A product manufacturer wanted to help retailers enhance customers' shopping experience by allowing them access to view product features and reviews, compare products and share product information with family/friends.

csr-development
Solution

The CA team developed a solution whereby customers can scan a QR code on a product on the shop floor. This opens up a responsive link on the mobile browser, with detailed product feature descriptions and images. The page has additional features such as showing related products, adding the product to favorites, comparing with other products and sharing the information with family/friends. New products can be easily added to the platform by updating features and images through the backend.

Highlights
Responsive web app with detailed Product Info pages for shoppers, viewed by scanning QR codesCarousels on technical featuresAbility to mark favoritesAbility to compare saved products and share via email/social mediaIntegration with Power Reviews for Product reviews
Outcome

The solution has greatly enhanced customer experience on the shop floor, by allowing them to view all information about products of interest, shortlist products and compare their features, and share with family/friends prior to deciding on purchase. It has also helped sales staff on the shop floor and addressed product knowledge gaps/training issues.

PREVIOUSRetailer Specific Product Recommender
NEXTCentralized Platform for Retailers